Luciano Viti is an acclaimed photographer who shot some of the greatest names in rock history. His photos have been used for around 100 album and book covers for artists including: B.B. King, Frank Zappa, Talking Heads, Jeff Beck, Neil Young, Eric Clapton, and Miles Davis and his extensive work published in leading national and international publications such as Time Magazine, The Guardian, The Times, New York Times, Mojo, Rolling Stone, Le Monde, and GQ.
Between 1982 and 1995 Luciano was a key contributor to leading Italian publication 'TV Radiocorriere' undertaking over 250 photography commissions for the magazine, of which around 60 were used on the front cover. During this period he was also the official photographer for the Italian monthly rock music magazine 'Il Mucchio Selvaggio (The Wild Bunch)' and was employed by record companies including CBS, Sony, and Virgin, to produce advertising campaigns, press shoots, and record/CD covers. In addition, Luciano was the official photographer on several Italian tours including those of Lou Reed and B.B. King.
Between 1993-95 Luciano also worked for the RAI 2 TV Programme 'Ho Bisogno di Te', photographing the refugee camps in Croatia, Bosnia, and Albania. These photos were also used in a series of TV commercials in favour of humanitarian aid for the International Red Cross.
During his career, Luciano has produced several books and had his photographs displayed at exhibitions in Italy, the US, and the UK.